Creating Account Business

See how to take the first steps and create an Account Business Facebook efficiently to manage your paid media strategies well. 

Facebook Business is a powerful platform that offers a variety of tools and resources to boost your business's presence and performance on social media.

By creating a Facebook Business account, you will be taking an important step towards maximizing the potential of your business, whether it is a small startup. A marketing agency or a large corporation

Who Should Create a Facebook Business Account?

A Facebook Business account should be created by businesses that want to manage their marketing strategies, ads and presence on Facebook more efficiently. There are some cases in which it is recommended to create a Facebook Business account:

1. Companies with a marketing team: If the company already has a marketing team, Facebook Business Manager can be used to allocate campaign assets and track the performance of each one.
2. Marketing Agencies: If you are an agency managing multiple clients, Facebook Business Manager is a useful tool to manage multiple paid media accounts and grant your clients access to upload assets or check reports.
3. Businesses that need to control Facebook page access: If you need to control who has access to your Facebook page and ensure the security of sensitive materials, Facebook Business Manager allows you to assign different levels of access and permissions to team members.

Here are the basic steps to Create Facebook Business Manager efficiently:

Create a Facebook Business Manager account:

Access the website Facebook Business, click on “Criar Conta” or “Create Account”, enter your company name, your business email and follow the instructions to confirm your account.

Add your business page:

After creating the account, link your business page to Facebook Business Manager. Go to “Business Settings”, click on the “Accounts” tab and then on “Pages”. Add an existing page, request access to a third-party page, or create a new page.

Set up your ad account:

Still in “Business Settings”, select “Accounts” and then “Ad Accounts”. Add a new ad account or request access to an existing account.

Add people to your Business Manager account:

Under “Business Settings”, select “Users” and then “People”. Enter the email address or select the people you want to grant access to the account and assign them the appropriate roles.

Assign roles and permissions:

After you add people to your account, you can assign roles and permissions to control what they can access and manage. Go to “Business Settings”, click on “Accounts” and then “People”. Click “Add” and choose the appropriate role for each member.

Create and manage ads:

Use the “Ads Manager” to create ads on Facebook and Instagram. Choose your objective, select your target audience, set your budget, choose your ad format, create your creative, and review your ad before running.

Track your results:

Use Facebook Business Manager analytics tools to track the performance of your campaigns. Analyze metrics like reach, impressions.

We hope you've made the most of this article to learn how to use Facebook Business, from setting it up to adding others to your account, avoid